Lecture FW6

Customer service

  • First class or eco?
  • How to deliver a memorable experience
  • What goes around comes around…

Lecture FW7

Social media

  • Introduction to social media, positioning, campaigns
  • What does our customer profile look like? How do I address them?
  • Multipliers and special deals, turning customers into advertisers
  • Cooperation Mobile Service
  • Prices and profitability, calculations, investment, working hours

Lecture FW8